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How to Become a Big Betty Partner: Step-by-Step Guide

Before diving into details and numbers, let's get to know each other!

Many of you already know Big Betty as a benchmark in the casino affiliate program space — and trust me, this is only the beginning.

Big Betty Partners, a leading affiliate program launched in 2021, has quickly built a trusted reputation and continues to gain momentum. With a diverse marketing portfolio spanning seven reputable online casinos and sportsbooks, we offer our partners multiple avenues to grow.

It's no surprise that affiliates increasingly mention us among the best casino affiliate programs 2025, noting our steady, transparent approach and long-term vision.

In 2025, our team received the prestigious Betty Best Newcomer Award at iGB L!VE. This recognition highlights our achievements and confirms that we are a fast-growing program in the Tier 1 market.

For many partners, this award served as a key proof point when writing a Big Betty Partners review, reaffirming our leadership among tier-1 casino affiliate programs.

After all, the best newcomer award at iGB LIVE wasn't just a badge — it was a statement.

Most of you are already familiar with us, as our booths and professional team are impossible to miss at key industry events such as SiGMA, SBC Summit, iGB L!VE, and iGB Affiliate. Our exclusive merchandise and on-site activities also make a strong impression.

Across these expos — from Big Betty Partners SIGMA 2025 to Big Betty Partners SBC Summit and Big Betty Partners iGB Live 2025 — we've built a presence that partners easily recognize and trust.

Those who visited us know precisely what we mean, and for those who couldn't attend, you can check out the incredible highlights from SiGMA 2025. Our participation in such events allows our partners to meet the team in person, discuss important matters, share valuable insights, and finalize agreements directly.

This consistent visibility further strengthens the Big Betty partners tier 1 affiliate program, ensuring partners always know where to find us and how to grow with us.

Follow our calendar on the website to stay up to date on upcoming events.

Alright, enough about Big Betty Partners and our team — now it's your turn! Follow the link and showcase your capabilities!

Let's see what you can bring to the table — Big Betty loves a partner who plays to win.

What do we offer our partners?

Big Betty Partners offers highly competitive and flexible monetization models, allowing affiliates to choose the most effective strategy:

• RevShare – Up to 60%
• CPA – Up to €600 per player
• Hybrid – CPA + Lifetime Revenue

In other words, you're stepping into a high-paying casino affiliate program built for serious earners who know how to make every click count.

Many partners refer to us as both a premium RevShare casino affiliate program and a powerful CPA casino affiliate program, depending on the model that fuels their growth.

And for those who love playing it clever, our structure shines as one of the strongest Big Betty partners RevShare CPA hybrid systems in the market.

If you enjoy flexibility and strategy, our hybrid affiliate deals casino model gives you the freedom to scale with precision.

With coverage across 20+ regions, including a strong presence in Europe, Big Betty Partners offers a reliable, scalable opportunity for affiliates seeking long-term profitability.

No wonder many call it the Big Betty affiliate program built for pros who want to grow, not gamble.

Plus, we run a no negative carryover affiliate program, giving you a clean slate every month — exactly how Betty likes it.

Exclusive Offer for New Partners: Big Betty Partners offers a +5% RevShare bonus for new affiliates for three months. To activate this offer, new partners must enter the code "RS5-10" in the "Address" field during registration or inform their account manager. Activate the promo code now via the link!

This sweet boost effectively pushes your earnings into an up to 60% RevShare casino affiliate range right from the start.

Combine that with our premium casino rates up to €600 CPA, and you've got yourself a powerhouse earning setup.

And naturally, Betty keeps it smooth — we support affiliate payments, crypto, and bank transfer so your payouts land exactly where you want them.

If you're seeking a modern program with flexible structures and bold rewards, our hybrid CPA + RevShare affiliate deal, paired with the +5% RevShare bonus for new partners, is the perfect place to begin.

With no negative balance carryover, you start each month fresh, sharp, and ready to scale.

Key Benefits Our Partners Receive

Affiliates partnering with Big Betty Partners gain access to a range of exclusive advantages, including:

• Diverse marketing portfolio includes seven reputable online casinos and sportsbooks.
• Diverse GEO coverage across multiple regions
• Fast and secure payouts
• A user-friendly affiliate dashboard for real-time insights
• Detailed performance statistics
• Personalized support from a dedicated manager
• Multiple cooperation models tailored to different strategies
• No negative balance carryover

Big Betty's ecosystem was built to operate as a high retention casino affiliate program, ensuring partners benefit from long-term player value rather than short-lived spikes.

Our brands feature a robust casino loyalty program and cashback, helping affiliates maintain strong engagement and steady revenue flow.

Big Betty Partners distinguishes itself through the integration of advanced technology. Affiliates benefit from high-quality promotional materials, custom marketing strategies, and dedicated support from a team of industry professionals. They also gain access to real-time performance tracking, gamification solutions, and optimized marketing tools.

To guarantee transparency, our offers include precise wagering requirements and bonuses, eliminating confusion and boosting user trust.

We operate on the reliable Affilka affiliate tracking platform, giving partners accurate metrics and rock-solid reporting.

This includes real time affiliate statistics, empowering you to react quickly and scale efficiently.

For more technical teams, we also support API and postback integration for affiliates, ensuring seamless data flow into your own systems.

And of course, our affiliate dashboard real time insights let you monitor, adjust, and optimize your campaigns with precision — just the way Big Betty likes it.

This approach ensures high conversion rates, complete process transparency, and a seamless experience for partners.

Let's create a detailed partnership checklist together. Ready? Grab a pen and paper or open your notes on your MacBook. Let's get started!

1. First, decide what traffic you're ready to provide

Big Betty Partners accepts a wide range of high-quality traffic to maximize benefit for our partners. Here's a detailed list of traffic sources:

Traffic Type	Description	Best Payout Model
SEO & Content Marketing	Organic traffic from search engines via blogs, guides, casino and game reviews, optimized landing pages, and social integrations. Usually, "warm" traffic occurs when users are actively searching for products or information.	RevShare or hybrid, because this traffic has high LTV potential and long-term monetization.
PPC (Pay-Per-Click)	Paid traffic from advertising platforms (Google Ads, Bing, social media, and iGaming ad networks). Provides fast user acquisition and scalable campaigns.	CPA or hybrid (CPA + RevShare), since this traffic is often "cold" and long-term revenue may be lower.
Social Media Campaigns	Traffic from social media (Facebook, Instagram, TikTok, Twitter/X) through organic posts, communities, targeted ads, and live streams. Suitable for broad reach and audience engagement.	CPA or hybrid; organic traffic can also work well with RevShare in long-term community campaigns.
Influencer Marketing	Traffic is generated through influencers on social media, bloggers, and streamers who promote a brand or product to their audience. The audience is usually "warm" or "hot," as users trust the influencer's recommendations.	CPA for one-time actions, RevShare for long-term active players, hybrid for combined earnings.
Email Marketing	Traffic from newsletters sent to owned or rented contact lists. Users already have an interest in the product, providing high conversion rates and LTV potential.	RevShare or hybrid for long-term monetization; CPA works for short-term activations or special offers.
Media Buying	Paid traffic from various media channels: banners, native ads, teaser networks, and advertising platforms. Allows rapid scaling of reach.	CPA or hybrid, since traffic is often "cold" and long-term user activity may be lower; RevShare works well for segments with high LTV.

Didn't find your traffic type in the list we shared? Don't worry. We can explore additional traffic sources during a one-on-one discussion. Get in touch with us now!

And if you're wondering how to take your strategy even further, here's the good news.

Big Betty's team also supports advanced earning approaches — from mastering how to monetize casino traffic through long-term SEO systems to scaling acquisition with media buying casino traffic for rapid expansion.

For partners who prioritize sustainable value, the best payout model for casino SEO traffic consistently delivers the strongest LTV and long-term profitability.

2. What kind of offer can you get from us? Naturally, it's the best — and here's why.

We work with virtually all affiliate payout models, so we can choose the option that best suits you.

CPA up to €600

RevShare 25-60%

HYBRID CPA + Lifetime Revenue

Not sure which model to choose? We recommend checking out our guide, which explains in detail the advantages of each model and which traffic sources and partners they are best suited for.

Our partners also earn from 2.5% of Sub-Affiliate revenue. In simple terms, you receive a passive bonus for referring other affiliates who are also working with traffic.

3. How to monitor everything and analyze performance? Don't worry — we've already taken care of that.

We work with two reliable partners, Affilka and ReferOn, who provide independent software for your convenience and high-quality performance analysis.

Affilka - is a proven iGaming platform by SOFTSWISS for managing affiliate programs. It supports traffic, deposit, and bet tracking, campaign analytics, multi-brand programs, and sub-affiliate management. Features include customizable postbacks, crypto and bank payouts, and detailed GEO and campaign reporting. Awarded "Affiliate Tracking Software of the Year."

ReferOn - ReferOn is a modern iGaming affiliate platform launched in 2023. It offers transparent reporting, sub-affiliate tracking, flexible commission settings, a user-friendly dashboard, and scalable campaign management. In 2025, it won the "Best Affiliate Software 2025" award at the SiGMA Central Europe B2B Awards. Ideal for partners who value quick setup, innovation, and simple affiliate program management.

Together, these two systems form a powerful combination — from casino affiliate tracking software to advanced attribution and optimization tools tailored for every iGaming affiliate program.

And since we operate in both casino and sportsbook verticals, Big Betty ensures full compatibility for those scaling within a sportsbook affiliate program as well.

Thanks to our collaboration with leading platforms, we provide a full range of affiliate traffic tracking capabilities. Tracking links and lifetime cookies are used to ensure accurate attribution of traffic and revenue. API and postbacks are supported, enabling automated data transfer and precise conversion tracking.

More specifically, partners enjoy affiliate tracking links and postbacks that integrate seamlessly with analytics systems, simplifying performance monitoring.

And of course, we support lifetime cookies affiliate program logic, ensuring your traffic is credited correctly — not just today, but for as long as the player stays active.

With ReferOn also serving as ReferOn affiliate software, partners gain additional clarity, speed, and customization options at every stage of their campaigns.

Statistics are updated every 20 minutes and refreshed hourly, while manual reports are available for in-depth analysis. With dynamic variables, campaigns can be easily customized for specific goals and segments, maximizing the partnership's efficiency and profitability.

4. How our partners can receive their earned funds

Our partners can choose to receive payments via bank transfer in euros or via cryptocurrency in any coin. Payments are made monthly by the 25th, and funds can also be withdrawn on request at any time. The minimum payout amount is €100.

Important to note: we use a no-negative carryover model, which means that if your balance becomes negative during a given month due to player activity, it is fully reset at the start of the next period. You never begin with a loss, and your future earnings are not affected by previous results. This approach ensures stability, transparency, and maximum benefits for our partners.

Our partners receive all necessary payment documents, with payouts accompanied by invoices for convenience and transparency.

5. Why Our Affiliate Programs Convert

Our portfolio includes 5000+ casino games and sportsbook options, giving players endless ways to stay engaged and affiliates endless ways to grow revenue.

We also highlight exclusive Play'n GO Pragmatic Play Quickspin games, ensuring high engagement and consistent performance across all GEOs.

These partnerships allow us to promote truly high converting casino brands that stand out in even the most competitive markets.

Players also enjoy exclusive bonuses, generous cashback, loyalty programs, and precise wagering requirements — all optimized to maximize retention.

One example of our competitive edge is our ComboBoost feature in online sports betting, which enhances multi-bet odds for larger potential payouts.

This signature combo boost sports betting feature not only elevates user experience but also fuels higher conversion rates and stronger long-term retention.

These features help drive traffic, boost engagement, and increase affiliate conversions.

6. How to Become a Partner

1. 1. Follow the link and fill out the registration form.

This streamlined flow is part of the Big Betty partners affiliate program, designed to help every new partner get started quickly and confidently.

2. 2. After registration, your personal manager will contact you within 24 hours to complete your registration.

This smooth onboarding also makes Big Betty partners registration incredibly accessible, even for beginners entering the iGaming space for the first time.

3. 3. Congratulations! You'll then gain access to your personal dashboard, where all the necessary partnership tools are available.

To guide you from your first steps to full earning potential, we've prepared a structured Big Betty partners affiliate guide, giving you a clear path to success.

You'll also have access to essential marketing resources to help you build a successful partnership, including:

• Banner creatives, text links, landing pages
• Localization for different audiences
• Real-time analytics
• Pre-built funnels for different audiences' interests
• Educational marketing resources to grow your skillset
• Personalized dashboard to monitor your metrics
  Quick-start guides for new affiliates
• Tailored content support for valuable content creation

These resources empower you to master different monetization strategies — from casino SEO traffic monetization to PPC traffic for casino offers — helping you choose the exact approach that fits your goals.

We also support influencer marketing and casino affiliate methods, ideal for social platforms, niche communities, and audience-driven promotions.

And for partners who love structured learning, our step by step casino affiliate guide walks you through building, scaling, and optimizing your campaigns.

With these tools, you'll be fully equipped to generate more income, attract a loyal following, and scale your website into a high-performing affiliate platform.

We had planned to fit this text onto a small page, but we can't shorten it—our partners deserve the best offers and complete information. With us, you grow and earn together!

Only the Best for the Best!